Ecommerce Fraud – How To Protect Your Store
Ecommerce fraud is a huge problem for ecommerce retailers. Though the number of fraudulent transactions seems pretty small in comparison to how many ecommerce...
Website Analytics 101: Beginner Guide To Tracking
If you’ve just started a new website, you are probably already planning to track visitors, conversion rates, and more. But when you first load...
Too Much Data? How To Avoid Data Overwhelm
If you are new to web analytics or have recently updated your software, you might feel like you are drowning in data. But don’t...
3 Biggest Web Analytics Challenges and How To Overcome Them
Web analytics is an amazing and powerful tool. But like any data-driven tool, it comes with challenges. Many businesses implement great web analytics systems,...
How To Become a Data-Driven Marketer and Improve Customer Experience
"Data-driven" marketing can sometimes sound like a meaningless buzzword. Most marketers now define their activities as "data-driven", if only because it makes them sound...
Why Every Freelancer Should Protect Their Privacy With A VPN When...
Working freelance is a dream for many people, because you can be your own boss, set your own hours, and have the freedom to...
How To Increase Your International eCommerce Sales
When you check your web analytics reports, you might have noticed that some of your customers are visiting your site (and perhaps even buying...
What features do you want?
We have a lot of great features that will be coming out soon, but we'd also love your feedback on what features YOU want...
Plug Sales Funnel Gaps by Identifying and Tracking Micro-Conversions
User experience has been one of the dominating topics of recent Google I/O developer conferences, particularly with regard to interactions and micro conversions.
Think about...
Tracking Digital Payment Security: Are We Ready for a Cashless Society?
The ongoing crises may have completely flipped our world upside down, but something that has helped make life more manageable is digital payments. There...