4 Seasonal Marketing Stats to Watch

Now that the holiday season has passed, online marketers can sit back in the calmer aftermath and assess what went wrong and right. Did...
web analytics challenges are like an uphill battle

3 Biggest Web Analytics Challenges and How To Overcome Them

Web analytics is an amazing and powerful tool. But like any data-driven tool, it comes with challenges. Many businesses implement great web analytics systems,...

Qualitative vs. Quantitative Metrics: What Webmasters Should Be Tracking in 2019

Accurate user data is the bread and butter of any successful website operation — the indispensable key to making sure that your website is...

Bit.ly integration

One of the best parts of owning a small company is being able to act fast. There's no red tape or clueless management to...

New feature: Segments!

It's been a while but the wait was worth it! (Yes, we're still here!) Segments has been in demand FOR. EVER. and we could not...

What features do you want?

We have a lot of great features that will be coming out soon, but we'd also love your feedback on what features YOU want...

6 Reliable Ways to Increase Traffic to Your Ecommerce Store

Like it or not, we live in a digital age. Even businesses that rely on in-store visits for sales benefit from a strong online...

Web Analytics and Data Privacy: Common Security Risks (and How To...

If you are working with web analytics, you need to be aware of your responsibilities, and of the risks you face. Collecting and working with...

Change your trend preference on demand from any report

When we revamped and centralized our UI preferences in October, our goal was to simplify things, particularly for new users. There was one change...
https

HTTPS for all

As HTTPS becomes more and more common for even just the simplest of blogs, we've decided to allow the tracking of HTTPS sites for...

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